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Innovation and diversification to deal with the moods of Donald Trump

By André Desroches, Centre-ouest affaires
With a president whose slogan is “America first”, protectionism is on the rise in the United States. While our American neighbor buys 72% of Quebec’s exports, Donald Trump’s speech spreads uncertainty about the future of trade. Innovation and market diversification are two tools for companies taht want to arm themselves against the moods of the White House leader.
Export Montréal Ouest’s experts Lydia Cappelli and Xavier Paillon contributed to the analysis presented in this article. We invite you to read the full article!